Project leader
NEOSENSYSPartners
STIME, UBUDU, TEVOLYS, SMILE, INRIA Sophia Antipolis, INRIA Lille Nord EuropeFunders
FUI,StoreConnect
StoreConnect, the standard middleware of the connected store
Storeconnect has as an ambition to strongly improve the customer relation when that Ci is inside the store, while drawing left the strong deployment from the smartphones in the population, and the sensors in store allowing the localization of the customer and the interaction with him.
StoreConnect is presented in the form of a platform of enrichment of the geolocated behavioral data of the customer, allowing:
- To capture the relative information with the consumer via various geolocated sensors
- To amalgamate this information in order to guide the consumer in the store, and to allow the customer services of the store to communicate in a way very targeted with the consumer
- To define standards of data exchanges geolocated, allowing new suppliers to come to enrich the StoreConnect platform.
The markets concerned are the actors of large distribution, but one will be able to widen the receiving use with all the great places of the public: stations, airports, Muses, etc